USE CASE 01 · SOLO AGENCY OWNER
How a solo agency owner keeps the pipeline full without a sales team
When you are the strategist, the designer, the account manager, and the salesperson, selling is the first thing to slip. Here is how to run it from one desk in about twenty minutes a day.
The problem: you sell when you're empty, and deliver when you're full
Most one-person agencies run on a cycle everyone recognises. A client project lands, you disappear into delivery, outreach stops, and six weeks later the project ends with nothing lined up behind it. Then comes a panicked month of cold messages, discounts, and "just checking in" emails.
The fix is not a bigger sales push. It is a small, steady one that survives busy weeks. That is what Biti is set up to do: keep one clear goal on the screen, show you the one thing blocking it, and do the slow parts of selling for you, so the part only you can do takes minutes.
1. Start with a goal that has a number and a date
Open the desk from Grow my business and give Biti your real numbers: paying clients, monthly revenue, conversations this month. Then set a goal like two new retainers by the end of next month. Biti turns that into pace. The goal bar in the chat tells you whether you are on pace or behind, and what that means per week.
From here, every chat with Biti is measured against that number. Ask about pricing, a proposal, or a tricky client, and the answer comes back tied to the gap you are trying to close.
2. Find out where the money is leaking
The Current constraint card names the one thing holding revenue back, and shows why, straight from your numbers. For agencies it is usually one of two things:
- Demand: not enough of the right people to talk to. The work is finding and starting conversations.
- Conversion: calls happen, but proposals stall. The work is a tighter offer and a clear ask to the people already in play.
That diagnosis decides the next batch of work, so you are not writing LinkedIn posts when the real problem is three proposals nobody followed up on.
3. Let Biti do the searching and the first draft
Dispatch is where the real-world work happens. Describe who you serve and where (say, independent dental clinics in Austin) and Biti searches the web for businesses that match, then opens each website to check it is real. It can scan a site for a public email, phone number, and social links, so you are not digging through contact pages.
Pick the ones worth contacting and Biti writes a short, personal first email for each one, opening with something specific from their own site. You read every draft, edit what you want, and send it yourself. Nothing leaves without your click.
4. Hand Biti the whole job
On a busy week, type one line in the chat:
/mission book 5 intro calls with dental clinics in Austin
Biti plans the steps and works through them one by one: write the offer page, find clinics, scan their sites, draft the emails. The mission card shows each step as it finishes. When it reaches something only you can do, like sending the emails or taking the call, it stops and waits, and adds it to your promises so it does not get lost.
5. Keep a named pipeline, and let Biti hold you to it
Every person you contact goes on the pipeline by name: target, conversation, offer, paid. Names never inflate your numbers; only the metrics you type count. When you tell Biti "I'll send the proposal Friday", it saves that as a promise and asks how it went when Friday comes. That single habit closes more deals than any template.
6. Give each offer its own page
Ask Biti for what the week needs: /page a one-page proposal for a monthly SEO retainer, a call script, a list of answers to the objections you keep hearing. Each one lands in Documents, written from your business record, and you can ask Biti to improve it. Your website works the same way: a landing page for your offer, written by Biti, edited in the studio, and published to a link you can put in every email.
An example week, in about 20 minutes a day
- Monday: Biti finds 8 clinics in your city, scans their sites, and drafts 8 emails. You edit and send 5.
- Tuesday: One replies. You add them to the pipeline as a conversation and ask Biti to prep the call.
- Wednesday: After the call, you log what they said. Biti saves the objection to memory and drafts a follow-up.
- Thursday: Biti checks in on the proposal you promised. You send it.
- Friday: You close the cycle: cash in, names that moved, one lesson. Biti plans next week from it.
An illustration of how the desk is used, not a promised result.
What Biti will not do
It will not email, post, or charge anyone on its own, and it will not invent clients, results, or testimonials for your pages. It does not connect to your CRM or inbox yet; you keep the pipeline on the desk. The goal is simple: the selling keeps moving even in the weeks you are buried in delivery.
Keep the pipeline moving while you deliver.
Grow my agency ↗